In recent years, people's demand for skin care for the body and face has been increasing, and the increase in skin care awareness has triggered a beauty trend called "Skinification." This trend expands the ingredients and benefits of facial skin care products into other areas, including beauty, body care, and hair and scalp care. With two themes as the core, the editors focus on the perfect combination of beauty and skin care, and focus on hair care. They carefully select products with various mixed formulas to start a care journey that starts with the face. 
The Skinification Trend: Ingredients Matter Everything starts with skin care
