The "Silk Road" was officially named in the 19th century. However, the communication and trade network that criss-crossed the Eurasian continent with a total length of more than 6,400 kilometers has had an impact on mankind since the second century BC until now. This is the oldest and most important east-west commodity exchange channel covering the land and sea silk roads, and people from various regions traded other commodities such as silk and spices along this route. Naturally, this huge network carries more than just commodity transactions. Frequent commercial and trade activities have also led to the exchange of knowledge, ideas, culture and beliefs, which has brought a profound impact on the history and culture of many countries in Eurasia. Cities along the route continued to exchange ideas and culture, and gradually formed a number of educational and cultural centers, attracting missionaries and cultural scholars to embark on this business route. Natural science, art, literature, as well as crafts and techniques are shared and disseminated here. Subsequently, language, religion and culture have also influenced each other in their respective development.

Today, more than two thousand years later, the Silk Road has become the design inspiration for the Danish audio-visual brand Bang & Olufsen’s Spring Festival limited series. Chinese aesthetics is integrated with Nordic minimalist design. Eclipse red, emerald green, and brilliant gold are commonly found in Chinese culture. Beoplay A9 Wifi Home Speaker, Beolit 20 Portable Speaker, Beosound A1 Portable Bluetooth Speaker, Beoplay H95 Headphones and Beoplay EX True Wireless Active Noise Canceling Headphones. The series not only aims to celebrate the Chinese New Year, but also echoes the important role of the Silk Road in connecting different cultures.


The outer packaging of the Beoplay EX true wireless active noise-canceling in-ear headphones of the Spring Festival series uses a low-key beige color with a golden satin pattern. The earth-colored packaging probably echoes the passages in the desert contained in the Silk Road, with golden fonts and silk satin Patterns add to the atmosphere of luxury. The charging box follows the classic aluminum matte shell of Beoplay EX, and the Chinese New Year version is dressed in red, rich and elegant. The svelte earphones weigh 6 grams each, which is just the right amount of weight – you can feel the earphones' presence, but the weight doesn't make your ears uncomfortable. The earphones can maintain water resistance in 1 meter of water for 30 minutes, and their IP57 manufacturing quality gives the earphones excellent dust resistance. The glass touch panel has a jewel-like appearance, and the red color makes it even more dazzling, but using a glass touch panel also means that it is more prone to fingerprints. In order to meet different user groups, Beoplay EX is equipped with four sizes of silicone ear tips. Regardless of daily walking or running and other sports, the stick-shaped contour can ensure stability, while the ergonomic design allows the earphones to fit tightly on the ears.

Except for the first use, you need to download the Bang & Olufsen mobile app and then use Bluetooth to find, connect and set up your Beoplay EX. Mobile fast connection. Perfect listening enjoyment has always been the field that Bang & Olufsen has been pursuing. Thanks to Bluetooth 5.2 and aptX(TM) adaptive technology, Beoplay EX can bring a near-delayed listening experience, and there will be no disconnection when using it outside. The headphone music output has a full and mellow bass, rich levels of detail, and hardly any electronic noise. Through the personalized audio customization page of the mobile phone program, you can set audio preferences suitable for different occasions and moods. The earphones are equipped with adaptive active noise reduction and transparency mode, which can adjust the ambient sound through the mobile phone program or touch the earphones according to the needs of the scene. Except for extreme weather such as windy days, the noise reduction function demonstrated by Beoplay EX can be said to be very good.


Just like the Silk Road used to open up people's world view through business routes, Bang & Olufsen's Spring Festival special series combines Chinese aesthetics with Denmark's top audio-visual experience, uses music to connect people together, highlights the theme of reunion, and conveys an exclusive oriental style. Festive.
