When it comes to sports and beauty, they may seem like two completely different worlds at first glance. But makeup is never about hiding your true self, and sports are not just about winning or losing. Both can be ways to process emotions, build confidence, and rediscover your physical state. This season, Clinique has partnered with the women's professional soccer team AFC Toronto to focus on two everyday products: the Black Honey Almost Lipstick, perfect for touch-ups, and the Moisture Surge line, emphasizing hydration.
Sheer lip color without precise application
Black Honey Almost Lipstick isn't a typical highly pigmented lipstick; it falls somewhere between a lipstick, lip gloss, and lip balm. Upon application, it doesn't immediately form a thick, full layer of color. Instead, it allows your natural lip color to show through, then layers a deep berry color with reddish-brown undertones. Because of this, the same shade won't look exactly the same on everyone. People with lighter lip colors might see a more pronounced berry red, while those with darker natural lip colors might see a subtle reddish-brown sheen. The campaign featured six AFC Toronto players, all wearing the same team uniform, yet the lip color appeared differently on each of them, effectively illustrating the product's unique characteristics more effectively than a standard makeup look on a single model. This individualized effect is one of the reasons for Black Honey's enduring popularity.
Its application is also more flexible than traditional lipsticks. The color isn't too intense at once, and you can apply it directly like a lip balm even without a mirror. A thin layer is suitable for work, buying coffee, or weekend outings, while you can layer it for a more pronounced color. For those who aren't used to vibrant lip makeup, this design, which allows for gradual control of color depth, is easier to master; even if the lip lines aren't perfectly defined, it won't be as noticeable as matte or highly saturated lipsticks.
Basic moisturizing steps in a busy life
The second phase of the project shifted from lip makeup to the Clinique Moisture Surge line, which represents daily moisturizing needs. In summer, many people increase their cleansing frequency after sweating outdoors; upon returning indoors, prolonged exposure to air conditioning exposes the skin to sweat, cleansing agents, and dry air simultaneously. At this time, skincare doesn't necessarily require constantly adding more functional products. Instead, it's beneficial to observe whether the skin needs a consistent moisturizing routine. It can be used in the morning before sunscreen and in the evening after cleansing as part of the regular routine. The truly important thing is whether the amount and feel of the product suits your skin, rather than applying as much as possible.
The post "Black Honey Softly Worn" first appeared on Pure Luxury Magazine .
When it comes to sports and makeup, they may seem like two completely different worlds at first glance. However, makeup is never about concealing your true self, and sports are not just about winning or losing. Both can be ways to manage emotions, build confidence, and rediscover your physical state. This season, Clinique collaborated with the women's professional soccer team AFC Toronto, focusing on two products that are close to everyday needs: the Black Honey Almost Lipstick, perfect for touch-ups anytime, and the Moisture Surge line, which focuses on hydration. The Black Honey Almost Lipstick, a sheer lip color that doesn't require precise application, isn't a typical highly pigmented lipstick. It falls somewhere between a lipstick, a lip gloss, and a lip balm. It doesn't immediately form a thick, complete layer of color; instead, it allows your natural lip color to show through, layered with a deep berry color with reddish-brown undertones. Because of this, the same shade won't look exactly the same on everyone. People with lighter lip colors may see a more pronounced berry red, while those with darker natural lip colors may see a subtle reddish-brown sheen. The campaign featured six AFC Toronto players, all wearing the same team uniform, yet each sporting a different lip color on their face, effectively showcasing the product's unique characteristics more effectively than a single model's standard makeup look. This individualized effect is one of the reasons for Black Honey's enduring popularity. Its application is also more flexible than traditional lipsticks. The color isn't applied too heavily at once, and even without a mirror, it can be applied directly like a lip balm. A thin layer is suitable for work, buying coffee, or weekend outings; for a more pronounced color, it can be layered. For those unaccustomed to vibrant lipsticks, this gradually controllable design is easier to master; even if the lip line isn't perfectly defined, it won't be as noticeable as matte or highly saturated lipsticks. A basic moisturizing step in a busy life…
The post "Black Honey Softly Worn" first appeared on Pure Luxury Magazine .
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